May 14th, 2008

Selling Architecture that Sells:
A Nordic Perspective on Quality Commercial Design

May 22, 2008, Ljubljana Exhibition and Convention Centre, Slovenia

Architecture conference 2008 addresses the the challenge of producing quality architecture that meets the needs of makers, users and the larger public – and commercial – good.
This is architecture of the Nordic countries that is used directly or indirectly, to represent, to convince; to sell. One of the issues the event explores is the confronting and/or eliminating of the walls or boundaries between commercially-viable design and quality architecture that preserves integral architectural values to create something contemporary (of our time) engaging, useful and enduring.

The Nordic Perspective

Architecture of the Nordic countries enjoys an extremely good reputation around the world, and in Slovenia in particular. It serves as something of both an inspiration for and a model of strong, innovative, high-quality design and enduring design integrity.

Programme:
8.30 – 9.20 Registration
9.20 – 9.30 Conference Opening
9.30 – 9.50 Sadar Vuga Arhitekti, Boštjan Vuga, Slovenia
9.50 – 10.35 JKMM Architects / Teemu Kurkela, Finland: Human Sculpturesque Technology
10.35 – 10.45 Break
10.45 – 11.30 OlssonLyckefors Architekter, Andreas Lyckefors, Sweden: Beyond Preconceptions
11.30 – 11.35 Break
11.35 – 12.20 a-lab / Adnan Harambasic, Oslo, Norway: Joining Forces
12.20 – 12.25 Break
12.25 – 13.10 Valvomo / Ilkka Terho, Finland: Interior Architecture as Corporate Identity
13.10 – 14.00 Lunch
14.00 – 14.45 Dorte Mandrup Arkitekter / Dorte Mandrup-Poulsen, Denmark: An Experimental Approach as Alternative to Routine Commercial Construction
14.45 – 15.00 Coffee break
15.00 – 15.45 JDS Architects / Andrew Griffin, Denmark: JDS ARCHITECTS Pixl to XL
15.45 – 16.10 Questions & Discussion


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